Mission
• Enable accurate time sheets in order to allow better decision making because of more accurate utilisation, capacity, and profitability numbers.
• Enable accurate time sheets in order to allow better decision making because of more accurate utilisation, capacity, and profitability numbers.
Services
• Online tool that tracks timesheet problems.
• Online tool that tracks timesheet problems.
Brief
"The company's name is “Clockk," and we'd like the logo to not be a clock.
We want a more abstract version of representing “Time” visually.
Simple will certainly be the goal of the logo.
We prefer simple logos that consumers could redraw from memory."
"The company's name is “Clockk," and we'd like the logo to not be a clock.
We want a more abstract version of representing “Time” visually.
Simple will certainly be the goal of the logo.
We prefer simple logos that consumers could redraw from memory."
Tone Words / Keywords
•  Time, Sheets Invoice, Accurate, Machine Learning, Automate.
Brand Mark
• "The hourglass mark" was our solution towards avoiding using a “clock metaphor".
• "The hourglass mark" was our solution towards avoiding using a “clock metaphor".
Typography
• “Techy" rounded edged typography intentionally targeted at creative people using online technology."
• “Techy" rounded edged typography intentionally targeted at creative people using online technology."
Colors
•  Green as their Brand's Main Colour Theme.
• their idea target audience is people who care most about “tracking progress”. Green is all about growth and evolution @Nature.
•  Green as their Brand's Main Colour Theme.
• their idea target audience is people who care most about “tracking progress”. Green is all about growth and evolution @Nature.



Initial Ideas













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